My favorite tools and tech stacks
These are the platforms I’ve used personally or implemented with clients inside Digital Foundations. If it’s here, I trust it.
Business Essentials
-
Google Workspace
The gold standard for a professional email address that comes with a full productivity suite: Meet (better than Zoom in my opinion), Drive, Docs, Sheets and Slides.
Best for: custom email address
-
Squarespace
Clean infrastructure for experts who want control without becoming web developers. I build nearly every client Digital Foundation on it. Elegant, scalable, manageable.
Best for: Easy to manage sites.
-
Freshbooks
An excellent solution for those that need estimates, invoices, and integrated accounting (connected to your business account). Their (human) support is great!
Best for: Invoicing, Collecting Payments and Accounting
-
Canva
Professional grade design assets without hiring a designer every time. Plus templates are super easy to create and share.
Best for: YT Thumbnails, Presentation and Deck design.
-
Fathom
AI Notetaker with video recording included. So far has the best summaries on the market.
Best for: automatic note taking with video recording
-
Tactiq
Automated transcriptions! Automatically save a transcript of every Google Meet or Zoom Meeting, save it in Drive and come back to it later for content ideas or to reference a meeting.
Your Growth Stack
-
Benefits, HR, and Payroll Solution
Fantastic tool for automating payroll and benefits. Particularly good for those businesses structured as an LLC with an S Corp tax status (that was my use case). $39-$139/Month.
Best for: setting up payroll
-
Client scheduling and booking
Get paid for your time. Good for organizing multiple staff, locations, or classes. It’s like Calendly on steroids. Starts at $14/Month.
-
Typeform
Forms that feel conversational instead of bureaucratic. Ideal for client intake, research interviews, and thoughtful lead capture.
Best for: High-touch experiences.
-
Kit
Email marketing built for creators and experts. Smart automations, clean tagging, and segmentation that doesn’t feel robotic. This powers my newsletters and product funnels.
Best for: Owning your audience long-term.
Creative Media and Content
-
Descript
Edit audio and video like a Google Doc. Perfect for podcasts, short-form clips, and content repurposing.
Best for: Efficient creators and chopping up long-form videos.
-
Canva
Design assets without hiring a designer every time. Templates are strong and easy to share.
Best for: Quick, clean visuals.
-
Tactiq
Automated transcriptions! Automatically save a transcript of every Google Meet or Zoom Meeting, save it in Drive and come back to it later for content ideas or to reference a meeting.
-
Gumroad
Best for artists and information providers. They excel at helping you sell digital downloads, licenses, and memberships with easy checkouts.
Best for: artists on a budget and easy digital downloads.